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Cheerios Ad Stars Interracial Family

Posted on

May 31, 2013


Here's a Cheerios ad starring an interracial family - and an article on the "Racist Hate Storm" it ignited on the internet.

UPDATE - Cheerios responds:

"Camille Gibson, vice president of marketing for Cheerios, said it's the first time the ad campaign that focuses on family moments has featured an interracial couple, with General Mills Inc. casting the actors to reflect the changing U.S. population. 'We felt like we were reflecting an American family,' Gibson said.

Read the full article here.